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"A longstanding excellent primer, in an equally excellent updated edition."--Print

Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.

Topics include:

- Color
- Texture
- Rhythm and balance
- Hierarchy
- Layers
- Grids
- And much more!

The new revised edition features new chapters on:

- Visualizing data
- Typography
- Modes of representation
- Gestalt principles

Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators.

Procurando Graphic Design: The New Basics: Second Edition, Revised and Expanded? Aqui você encontra tudo sobre este livro de Ellen Lupton, publicado por Princeton Architectural Press. Nesta página estão a descrição da obra, os detalhes da edição (264 páginas) e os formatos disponíveis para baixar: pdf, ibook, epub, kindle. Se você gosta de Livros Internacionais, Arte, Cinema e Fotografia, Design Gráfico, Artes Gráficas, explore também outros títulos da mesma categoria no Porto do livro Português. Veja ainda as outras obras de Ellen Lupton em nosso catálogo.