Descrição do livro
Healthcare is full of good advice. The harder part is designing systems people can actually follow. In Press Here to Start, physician, researcher and author Dr Manda Raz explores how medicine could become easier to use, easier to understand and easier to stick with by borrowing ideas from psychology, behavioural economics, technology and game design. From progress bars and streaks to wearables, artificial intelligence, motivation and friction, Raz examines why some behaviours become effortless while others repeatedly fall apart—and how better-designed health systems could make useful actions feel more natural, visible and sustainable. This is not about turning medicine into a game. It is about building healthcare around the way people really think, decide, forget, adapt and live. Because better health may begin with better design.
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